Corporate Foresight: Its Three Roles in Enhancing the Innovation Capacity of a Firm
This report investigates how corporate foresight enhances a firm's innovation capacity, identifying three roles: strategist, initiator, and opponent.
(Generated with the help of GPT-4)
| Quick Facts | |
|---|---|
| Report location: | source |
| Language: | English |
| Publisher: |
Berlin University Of Technology |
| Authors: | Hans Georg GemÜnden, René Rohrbeck |
| Geographic focus: | Global |
Methods
The research method involved a qualitative, multiple case-study design, with 19 multinational companies participating. Data were collected through 107 semi-structured interviews, internal documents, external publications, and templates. Informants included internal customers, corporate foresight activity managers, and team members.
(Generated with the help of GPT-4)
Key Insights
The research explores corporate foresight's contribution to a firm's innovation capacity through 19 case studies and 107 interviews. It identifies three roles—strategist, initiator, and opponent—that corporate foresight plays in enhancing innovation, providing empirical evidence and practical implications for integrating foresight into innovation management.
(Generated with the help of GPT-4)
Additional Viewpoints
Categories: English publication language | Global geographic scope | best practices | case studies | competitive intelligence | corporate foresight | cross-case analysis | dynamic capabilities | empirical evidence | innovation management | interviews | strategic thinking | technology intelligence